DASH
To give creative professionals and students access to reliable and relevant ‘textual’ content pertaining to their fields. A community centred around generation and consumption of ‘non-visual’ inspiration and information per se, for recreation, research and staying plugged-in.
Year
2018
Scope of Work
UI/UX Design
User Research
Visual Design
Tools
Adobe XD
Figma
Dash
A mobile application to give creative professionals and students access to reliable and relevant ‘textual’ content pertaining to their fields. A community centred around generation and consumption of ‘non-visual’ inspiration and information per se, for recreation, research and staying plugged-in.
2018
Year
Concept Project
Project Type
Interaction Design
Experience Design
Visual Design
Wireframing
User Personas
User & Market Research
Scope of Work
Adobe XD
Figma
Tools
+ TARGET AUDIENCE
Our user groups can be divided into two broad categories on the basis of their interaction with the platform:
Consumers
This user group consists of individuals reading content on the platform; this demographic primarily consists of students, followed by professionals in the industry.
Contributors
This user group consists of people who are writing original content & sharing valuable content from other credible sources. This group consists almost entirely of creative professionals working in the industry; student contribution forms a much smaller, ancillary dimension of the experience.
+ USER PERSONAS
User personas
In the initial stage of creating prototypes, the focus was on specific goals, one of which was to use only analogue materials. The aim was to explore materials and represent aspects of surveillance systems through them. Emphasis was placed on elements like reflection, distortion, and layers of surveillance, with the materials chosen to highlight these features. The decision to avoid digital methods was intentional, as it allowed for a clearer focus on defining and portraying the key elements of surveillance.
User FLOW
In the initial stage of creating prototypes, the focus was on specific goals, one of which was to use only analogue materials. The aim was to explore materials and represent aspects of surveillance systems through them. Emphasis was placed on elements like reflection, distortion, and layers of surveillance, with the materials chosen to highlight these features. The decision to avoid digital methods was intentional, as it allowed for a clearer focus on defining and portraying the key elements of surveillance.
WIREFRAMES
In the initial stage of creating prototypes, the focus was on specific goals, one of which was to use only analogue materials. The aim was to explore materials and represent aspects of surveillance systems through them. Emphasis was placed on elements like reflection, distortion, and layers of surveillance, with the materials chosen to highlight these features. The decision to avoid digital methods was intentional, as it allowed for a clearer focus on defining and portraying the key elements of surveillance.
ONBOARDING
In the initial stage of creating prototypes, the focus was on specific goals, one of which was to use only analogue materials. The aim was to explore materials and represent aspects of surveillance systems through them. Emphasis was placed on elements like reflection, distortion, and layers of surveillance, with the materials chosen to highlight these features. The decision to avoid digital methods was intentional, as it allowed for a clearer focus on defining and portraying the key elements of surveillance.
