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DASH

To give creative professionals and students access to reliable and relevant ‘textual’ content pertaining to their fields. A community centred around generation and consumption of ‘non-visual’ inspiration and information per se, for recreation, research and staying plugged-in.

Year

2018

Scope of Work

UI/UX Design

User Research

Visual Design

Tools

Adobe XD

Figma

Banner Image.png
+ TARGET AUDIENCE

Our user groups can be divided into two broad categories on the basis of their interaction with the platform:

Consumers
This user group consists of individuals reading content on the platform; this demographic primarily consists of students, followed by professionals in the industry.

Contributors
This user group consists of people who are writing original content & sharing valuable content from other credible sources. This group consists almost entirely of creative professionals working in the industry; student contribution forms a much smaller, ancillary dimension of the experience.

+ USER FLOW
User Persona 1.png
User Persona 2.png
+ WIREFRAMES
Userflow.png
Onboarding screens.png
wireframes 1.png
wireframes 2.png
+ ONBOARDING
3 mockup.png
FINAL 1.png
FINAL 2.png
+ USER PERSONAS
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